My favorite Superbowl ads:

Mars’ Snickers: You’re Not You When You’re Hungry
Very clever.

Doritos: Underdog
Made me laugh out loud.

Bridgestone Whale of a Tale
Free Willy meets Bachelor Party – how could you go wrong?

Intel: Lunchroom Boast
Appeals to me as a geek.

Volkswagen: PunchDub
I think I still have a bruise from when I was a kid and someone yelled “Punch Bug Yeelow!”

Coke: Sleepwalker
Just beautiful.

Google: Search On
Simple, compeliing and touching.

FloTV: Moments
Ah, nastaglia. And The Who meets Will-I-Am.